Tuesday, December 18, 2012

Why It Is Not As Hard As You Think To Sell Your Home During The Holidays

 
In all my years in real estate one of the most common things I hear from potential clients starting around mid November is "I want to wait until after the holidays to put the house up for sale". Granted, it is easy to assume that it would be better to do it that way- but here are the reasons why that assumption can be wrong.
 
1. Buyers are more serious
Most importantly, the most motivated buyers will continue to look over the holiday season. People who really need to or want to buy will continue to look regardless of what parties they are invited to and how much shopping they have left to do.
 
2. Less inventory available for the serious buyers to look at
Many people will take their home off the market and/or wait until January to list. In a market such as in the Modesto area where there is already a shortage of homes for buyers to look at this can pay off for those who decide to list. Less homes for buyers to look at means more buyers looking at your home, more offers and potentially more money in your pocket.
 
3. Homes are more appealing when decorated for the holidays
When your home is warm and cozy with a fire lit, cookies baking, and twinkling lights it will, by default, create a more emotional  and warm environment for potential buyers. Making them feel at home and nostalgic in your home will definitely result in offers.
 
4. Buyers have more time to look during the holidays
Most everything else slows down during the holidays- kids sports activities slow down, kids are on vacation from school, buyers may take time off work to spend time with family. During this down time the motivated buyers will definitely have more time to come see your home and can also be more accommodating to your schedule too.
 
5. Sell now, close later
Once you accept an offer on your home the most arduous part of the process for you is likely over. After the buyer is in contract you no longer have to worry about taking the dog for a walk so an agent can bring clients by, or that someone might show up while you're trying to make dinner. Once the offer is accepted all of the inspections will be scheduled in advance and with your Realtor's help you may not even need to be there! So if you list in early to mid December, accept an offer within a week, you can cruise through the 'holiday weeks' knowing that you have until mid-January (or later) to move out. The time periods are negotiable, so don't be afraid to use that to your advantage.
 
6. Tax implications
If you are doing a short sale or selling an investment property, there may be tax benefits to closing escrow during the calendar year. For specifics be sure to consult a qualified tax professional or an attorney.
 
If you are thinking about listing your home now or in the future, be sure to give us a call TODAY! Let us help you get a jump on your competition and put our knowledge and hard work to work for you.

3 comments:

  1. Indeed, for me also one of the most reason why during holidays has a great sales on real estate because people learn extra money during christmas.

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